Identity becomes decisive in times of transformation. We build brands that clarify what organisations stand for—human, future-focused and relevant for employees and society.
With "Fastfood For Good" we developed a striking employer branding approach. A consistent, scalable cultural story attracted higher quality inflow and supported expansion from 6 to 35 locations.
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Microsoft launched BC Talent to reskill scarce IT profiles and connect them to partners. Employer branding and recruitment marketing were sharpened, making the program grow globally into a leading talent platform within the Microsoft ecosystem.
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World-famous aid organization seeks fundraisers. Employer branding campaign clarifies mission, shows everyone can contribute. Result: more fundraisers and more support for emergency aid worldwide.
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